Privacy Policy of the Marketing Butler
The responsible party within the meaning of the data protection laws, in particular the EU General Data Protection Regulation (DSGVO), is:
Marketing-Butler.ch by Klickwerk AG
Mazlum Michael Eigenmann
Büelrainstrasse 15a
8400 Winterthur
Phone: +41 52 343 71 58
E-Mail: hallo@marketing-butler.ch
WebSite: https://marketing-butler.ch/
General note
Based on Article 13 of the Swiss Federal Constitution and the data protection provisions of the Confederation (Data Protection Act, DPA), every person has the right to protection of their privacy as well as protection against misuse of their personal data. The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy. In cooperation with our hosting providers, we make every effort to protect the databases as well as possible against unauthorized access, loss, misuse or falsification. We would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) can have security gaps. Complete protection of the data against access by third parties is not possible. By using this website, you consent to the collection, processing and use of data as described below. In principle, this website can be visited without registration. In the process, data such as accessed pages or names of the accessed file, date and time are stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address or e-mail address are collected as far as possible on a voluntary basis. The data will not be passed on to third parties without your consent.Processing of personal data
Personal data is any information that relates to an identified or identifiable individual. A data subject is a person about whom personal data is processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, acquisition, deletion, storage, modification, destruction and use of personal data. We process personal data in accordance with Swiss data protection law. In addition, we process – to the extent and insofar as the EU GDPR is applicable – personal data in accordance with the following legal bases in connection with Art. 6 para. 1 GDPR:- lit. a) Processing of personal data with the consent of the data subject.
- lit. b) processing of personal data for the fulfillment of a contract with the data subject as well as for the implementation of corresponding pre-contractual measures.
- lit. c) processing of personal data to comply with a legal obligation to which we are subject under any applicable law of the EU or under any applicable law of a country where the GDPR applies in whole or in part.
- lit. d) processing of personal data to protect vital interests of the data subject or another natural person.
- lit. f) processing of personal data in order to safeguard the legitimate interests of us or of third parties, unless the fundamental freedoms and rights and interests of the data subject are overridden. Legitimate interests include, in particular, our business interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.
Privacy policy for cookies
This website uses cookies. These are small text files that make it possible to store specific information related to the user on the user’s terminal device while the user is using the website. Cookies make it possible, in particular, to determine the frequency of use and number of users of the pages, to analyse behaviour patterns of page use, but also to make our offer more customer-friendly. Cookies remain stored beyond the end of a browser session and can be accessed again when you visit the site again. If you do not wish to do so, you should set your Internet browser to refuse to accept cookies. A general objection to the use of cookies used for online marketing purposes can be declared for a large number of the services, especially in the case of tracking, via the U.S. site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. Furthermore, the storage of cookies can be achieved by means of their deactivation in the browser settings. Please note that in this case not all functions of this online offer can be used.Privacy policy for SSL/TLS encryption
This website uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as the inquiries you send to us as the site operator. You can recognize an encrypted connection by the fact that the browser address bar changes from “http://” to “https://” and by the lock symbol in your browser bar. If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.Privacy policy for server log files
The provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:- Browser type and version
- Operating system used
- Referrer URL
- Host name of the accessing computer
- Time of the server request
Third party services
This website may use Google Maps for embedding maps, Google Invisible reCAPTCHA for protection against bots and spam, and YouTube for embedding videos. These services of the American Google LLC use, among other things, cookies and, as a result, data is transferred to Google in the USA, although we assume that no personal tracking takes place in this context solely through the use of our website. Google has committed to ensuring adequate data protection in accordance with the U.S.-European and U.S.-Swiss Privacy Shields. Further information can be found in Google’s privacy policy.Privacy policy for contact form
If you send us inquiries via the contact form, the information you provide in the inquiry form, including the contact data you enter there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent.Privacy policy for newsletter data
If you would like to receive the newsletter offered on this website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. No other data is collected. We use this data exclusively for sending the requested information and do not pass it on to third parties. You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the “unsubscribe link” in the newsletter.Privacy policy for comment function on this website
For the comment function on this website, in addition to your comment, details of when the comment was created, your e-mail address and, if you do not post anonymously, the username you have chosen will be stored. Storage of the IP address Our comment function stores the IP addresses of users who post comments. Since we do not check comments on our site before they are activated, we need this data in order to be able to take action against the author in the event of legal violations such as insults or propaganda. Subscribe to comments As a user of the site, you can subscribe to comments after registering. You will receive a confirmation email to verify that you are the owner of the email address provided. You can unsubscribe from this function at any time via a link in the info mails.Rights of data subjects
Right to confirmation Every data subject has the right to obtain confirmation from the operator of the website as to whether personal data concerning him or her are being processed. If you would like to exercise this right of confirmation, you can contact the data protection officer at any time. Right to information Any person affected by the processing of personal data has the right to obtain from the operator of this website, at any time and free of charge, information about the personal data stored about him or her and a copy of this information. In addition, the following information may be provided, if applicable:- the processing purposes
- the categories of personal data that are processed
- the recipients to whom the personal data have been or will be disclosed
- if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
- the existence of a right to obtain the rectification or erasure of personal data concerning him or her, or the restriction of processing by the controller, or a right to object to such processing
- the existence of a right of appeal to a supervisory authority
- if the personal data are not collected from the data subject: All available information about the origin of the data
- The personal data were collected or otherwise processed for purposes for which they are no longer necessary
- The data subject withdraws the consent on which the processing was based and there is no other legal basis for the processing
- The data subject objects to the processing on grounds relating to his or her particular situation and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing in the case of direct marketing and related profiling
- The personal data have been processed unlawfully
- The deletion of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject
- The personal data was collected in relation to information society services offered, made directly to a child
- The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data
- The processing is unlawful, the data subject objects to the erasure of the personal data and requests instead the restriction of the use of the personal data
- The controller no longer needs the personal data for the purposes of processing, but the data subject needs it for the assertion, exercise or defense of legal claims
- The data subject has objected to the processing on grounds relating to his or her particular situation, and it is not yet clear whether the legitimate interests of the controller override those of the data subject.
Services with costs
For the provision of chargeable services, we ask for additional data, such as payment details, in order to process your order or order confirmation. to be able to execute your order. We store this data in our systems until the statutory retention periods have expired.Use of Google Maps
This website uses the offer of Google Maps. This allows us to show you interactive maps directly in the website and enables you to use the map function comfortably. By visiting the website, Google receives the information that you have accessed the corresponding sub-page of our website. This occurs regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data is directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Google stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right. For more information about the purpose and scope of the data collection and its processing by Google, in addition to further information about your rights in this regard and settings options for protecting your privacy, please visit: www.google.de/intl/de/policies/privacy.Google Ads
Diese Website nutzt das Google Conversion-Tracking. If you have accessed our website via an ad placed by Google, Google Ads will set a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of our website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across Ads clients’ websites. The information collected using the conversion cookie is used to generate conversion statistics for Ads customers who have opted in to conversion tracking. Clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not wish to participate in the tracking, you can refuse the setting of a cookie required for this – for example, by means of a browser setting that generally deactivates the automatic setting of cookies or by setting your browser so that cookies from the domain “googleleadservices.com” are blocked. Please note that you must not delete the opt-out cookies as long as you do not want any measurement data to be recorded. If you have deleted all your cookies in the browser, you must set the respective opt-out cookie again.Use of Google Remarketing
This website uses the remarketing function of Google Inc. The function is used to present interest-based advertisements to website visitors within the Google advertising network. A so-called “cookie” is stored in the browser of the website visitor, which makes it possible to recognize the visitor when he or she visits websites that belong to Google’s advertising network. On these pages, the visitor may be presented with advertisements that relate to content that the visitor has previously accessed on websites that use Google’s remarketing function. According to its own information, Google does not collect any personal data during this process. If you still do not wish to use the Google remarketing function, you can deactivate it in principle by making the appropriate settings at http://www.google.com/settings/ads. Alternatively, you can disable the use of cookies for interest-based advertising via the ad network initiative by following the instructions at http://www.networkadvertising.org/managing/opt_out.asp.Use of Google reCAPTCHA
This website uses the reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland “Google”). The purpose of the query is to distinguish whether the input is made by a human or by automated, machine processing. The query includes the sending of the IP address and possibly other data required by Google for the reCAPTCHA service to Google. For this purpose, your input is transmitted to Google and further used there. However, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha is not merged with other data from Google. Your data may also be transferred to the USA. An adequacy decision of the European Commission, the “Privacy Shield”, is in place for data transfers to the USA. Google participates in the “Privacy Shield” and has submitted to the requirements. By pressing the query, you consent to the processing of your data. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. You can find more information about Google reCAPTCHA and the associated privacy policy at: https://policies.google.com/privacy?hl=dePrivacy policy for Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the data controller on this website is located outside the European Economic Area or Switzerland, Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as “Google”. The statistics obtained enable us to improve our offer and make it more interesting for you as a user. This website also uses Google Analytics for cross-device analysis of visitor flows, which is performed via a user ID. If you have a Google user account, you can deactivate the cross-device analysis of your usage in the settings there under “My data”, “Personal data”. The legal basis for the use of Google Analytics is Art. 6 para. 1 p. 1 lit. f GDPR. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google. We would like to point out that on this website Google Analytics has been extended by the code “_anonymizeIp();” to ensure anonymized collection of IP addresses. This means that IP addresses are processed in abbreviated form, which means that they cannot be traced back to a specific person. Insofar as the data collected about you has a personal reference, this is therefore immediately excluded and the personal data is thus immediately deleted. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. For the exceptional cases where personal data is transferred to the US, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. Google Analytics uses cookies. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: Disable Google Analytics. Furthermore, you can also prevent the use of Google Analytics by clicking on this link: Disable Google Analytics. This saves a so-called opt-out cookie on your data carrier, which prevents the processing of personal data by Google Analytics. Please note that if you delete all cookies on your terminal device, these opt-out cookies will also be deleted, i.e. you must set the opt-out cookies again if you wish to continue to prevent this form of data collection. The opt-out cookies are set per browser and computer/end device and must therefore be activated separately for each browser, computer or other end device.Privacy policy for Google AdSense
We use Google AdSense on this website. This is an advertising program of the company Google Inc. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google AdSense allows us to display advertisements on this website that match our theme. Google AdSense uses cookies to serve ads that are relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads more than once. Google uses a cookie ID to record which ads are displayed in which browser and can thus prevent them from being displayed more than once. In addition, Google AdSense can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a Google Ads ad and later uses the same browser to visit the advertiser’s website and make a purchase. According to Google, Google Ads cookies do not contain any personal information. Due to the marketing tools used, your browser automatically establishes a direct connection with Google’s server. Through the integration of Google Ads, Google receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that Google will find out and store your IP address. You can prevent participation in this tracking process in several ways:- by an appropriate setting of your browser software, in particular the suppression of third-party cookies leads to the fact that you do not receive ads from third-party providers;
- by disabling cookies for conversion tracking by setting your browser to block cookies from the domain “www.googleadservices.com”, https://adssettings.google.com, which setting will be deleted when you delete your cookies;
- by disabling the interest-based ads of the providers that are part of the self-regulatory campaign “About Ads” via the link https://www.aboutads.info/choices, this setting being deleted when you delete your cookies;
- by permanently deactivating it in your Firefox, Internetexplorer or Google Chrome browsers at the link https://www.google.com/settings/ads/plugin. We would like to point out that in this case you may not be able to use all functions of this offer to their full extent.
Privacy policy for the use of Google Web Fonts
This website uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly. If your browser does not support web fonts, a default font is used by your computer. For more information on Google Web Fonts, please visit https://developers.google.com/fonts/faq and see Google’s privacy policy: https://www.google.com/policies/privacy/Google Tag Manager
Google Tag Manager is a solution that allows us to manage so-called website tags via an interface and thus integrate Google Analytics and other Google marketing services into our online offering, for example. The Tag Manager itself, which implements the tags, does not process any personal data of the users. With regard to the processing of users’ personal data, reference is made to the following information on Google services. Usage Guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.Privacy policy for the use of Hotjar
This website uses the service of Hotjar to improve the user experience. Hotjar Ltd Hotjar Ltd is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe). Mouse clicks as well as mouse and scroll movements can be recorded. Likewise, keystrokes performed on this website can be recorded. Personalized information is not included in this process. Hotjar uses a tracking code to collect and transmit your data. Once you visit our website, the Hotjar tracking code automatically collects data based on your activity and stores it on Hotjar servers (Ireland location). In addition, the cookies placed on your computer or terminal device by the Website also collect data. For more information on how Hotjar works, visit this page: https://www.hotjar.com/privacy. If you wish to object to the collection of data by Hotjar (opt-out), please click here: https://www.hotjar.com/opt-out.Tracking Tool CrazyEgg
This website uses the CrazyEgg.com tracking tool to record randomly selected individual visits with anonymized IP address only. This tracking tool uses cookies to evaluate how you use the website (e.g. which content is clicked on). For this purpose, a usage profile is visually displayed. Only usage profiles are created when using pseudonyms. The legal basis for the processing of your data is a balancing of interests, according to which the processing of your personal data described above is not opposed by any overriding interests on your part (Art. 6 (1) sentence 1 lit. f DSGVO). You may object at any time to the collection, processing and recording of data generated by CrazyEgg.com by following these instructions. For more information about privacy at CrazyEgg.com, please see this Privacy Policy.Privacy policy for Facebook
This website uses functions of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA . When you call up our pages with Facebook plug-ins, a connection is established between your browser and the Facebook servers. In the process, data is already transmitted to Facebook. If you have a Facebook account, this data can be linked to it. If you do not want this data to be associated with your Facebook account, please log out of Facebook before visiting our site. Interactions, in particular the use of a comment function or the clicking of a “Like” or “Share” button are also passed on to Facebook. You can find out more at Translated with www.DeepL.com/Translator (free version) https://de-de.facebook.com/about/privacy.Privacy policy for Twitter
This website uses functions of Twitter, Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA. When you call up our pages with Twitter plug-ins, a connection is established between your browser and the servers of Twitter. In the process, data is already transferred to Twitter. If you have a Twitter account, this data can be linked to it. If you do not want this data to be associated with your Twitter account, please log out of Twitter before visiting our site. Interactions, in particular the clicking of a “Re-Tweet” button, are also passed on to Twitter. You can find out more at Translated with www.DeepL.com/Translator (free version) https://twitter.com/privacy.Privacy policy for Instagram
Functions of the Instagram service are integrated on our website. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged into your Instagram account, you can link the content of our pages to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate the visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Instagram. Translated with www.DeepL.com/Translator (free version) For more information, please see Instagram’s privacy policy: http://instagram.com/about/legal/privacy/Privacy policy for LinkedIn
We use the marketing services of the social network LinkedIn of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (“LinkedIn”) within our online offer. These use cookies, which are text files that are stored on your computer. This allows us to analyze your use of the website. For example, we can measure the success of our ads and show users products they were previously interested in. This includes, for example, information about the operating system, the browser, the website you previously visited (referrer URL), which websites the user visited, which offers the user clicked on, and the date and time of your visit to our website. This includes, for example, information about the operating system, the browser, the website you previously visited (referrer URL), which websites the user visited, which offers the user clicked on, and the date and time of your visit to our website. LinkedIn therefore does not store the name or email address of the respective user. Rather, the above data is only assigned to the person for whom the cookie was generated. This does not apply if the user has allowed LinkedIn to process without pseudonymization or has a LinkedIn account. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also object to the use of your data directly at LinkedIn: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out. We use LinkedIn Analytics to analyze and regularly improve the use of our website. The statistics obtained enable us to improve our offer and make it more interesting for you as a user. All LinkedIn companies have adopted the standard contractual clauses to ensure that the traffic to the U.S. and Singapore necessary for the development, operation, and maintenance of the Services occurs in a lawful manner. If we ask users for consent, the legal basis for the processing is Art. 6 para. 1 lit. a GDPR. Otherwise, the legal basis for the use of LinkedIn Analytics is Art. 6 para. 1 p. 1 lit. f GDPR. Third-party provider information: LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2 Ireland; User Agreement and Privacy Policy.External payment service providers
This website uses external payment service providers through whose platforms users and we can make payment transactions. For example about- PostFinance (https://www.postfinance.ch/de/detail/rechtliches-barrierefreiheit.html)
- Visa (https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html)
- Mastercard (https://www.mastercard.ch/de-ch/datenschutz.html)
- American Express (https://www.americanexpress.com/de/legal/online-datenschutzerklarung.html)
- Paypal (https://www.paypal.com/de/webapps/mpp/ua/privacy-full)
- Bexio AG (https://www.bexio.com/de-CH/datenschutz)
- Payrexx AG (https://www.payrexx.ch/site/assets/files/2592/datenschutzerklaerung.pdf)
- Apple Pay (https://support.apple.com/de-ch/ht203027)
- Stripe (https://stripe.com/ch/privacy)
- Klarna (https://www.klarna.com/de/datenschutz/)
- Skrill (https://www.skrill.com/de/fusszeile/datenschutzrichtlinie/)
- Giropay (https://www.giropay.de/rechtliches/datenschutzerklaerung) etc.