Are you looking for an easy way to automate or improve your customer service on your real estate website? If you’re in the real estate industry, you know that good customer support is essential to your success. There are many ways to improve customer service, but one of the most effective is the use of a live chat and chatbot on real estate websites. In this article, we’ll take a look at five benefits of these digital helpers in the real estate industry.
Difference between chatbots and LiveChats
Chatbots are computer programs that can simulate a human conversation. They are used to answer frequently asked questions in a Messenger pop-up window, provide customer service and even make appointments. A live chat is a real-time digital conversation between two people. It can be used for customer service, answering comprehensive questions and, of course, for scheduling appointments.
The 5 advantages of LiveChat and chatbot on real estate websites
Customer satisfaction – more efficient customer service
In the world of customer service, nothing is more important than keeping potential buyers or tenants happy. That’s why more and more real estate companies are using a chatbot and LiveChat on their websites. The use of a LiveChat and chatbot on real estate websites offers a number of advantages. They are available 24/7 around the clock, which means that a customer can get an answer to their question regardless of the time of day or night. They can help with a variety of tasks, from answering general questions about the real estate project to providing specific real estate information. They also help build relationships with your customers, which can lead to repeat business and referrals.
Build trust with potential buyers digitally
It’s no secret that building trust with potential buyers is one of the most important things in the world of real estate. And in this day and age, there are few better ways to do that digitally than through the use of a live chat and chatbot on real estate websites. Now you may be thinking, “Why would I use a chatbot or live chat on my real estate website? I already have a contact form.” And while a contact form is certainly a confidence-building tool, the two tools offer a distinct advantage: they provide a more personal touch in real time. When prospective buyers are on your website, they’re looking for more information about your properties, for example. And if they have questions, they want to be able to ask them in real time. The chat bot and live chat will help you build trust with potential buyers by giving prospects relevant answers to their questions immediately. With contact forms, website users have to wait for a response from you first. And in the meantime, they may lose interest in your property.
Collect feedback from potential customers
What is particularly interesting is that the use of live chats and chatbots can also be used to obtain customer feedback. This is because prospective buyers or tenants can express their opinions during the conversation and thus provide valuable information and suggestions. All this information can then be used to improve your real estate website. At the same time, it can also be useful in developing new ideas for your marketing strategy.
Save time and money
In the real estate industry, time is money. The faster you can resolve a customer issue, the happier they are and the more likely they are to develop more interest in your property. Chatbots and LiveChats have the potential to simplify and speed up the process of resolving customer queries by providing instant answers to common questions. This can free up staff to deal with more complex issues, ultimately resulting in shorter waiting times for prospective property buyers.
Increase in leads
When someone visits your real estate website, you only have a few seconds to grab their attention and get them to take action. A chatbot can help you do this by strategically engaging visitors in conversation and capturing their contact information. Both chatbots and live chats can be used to increase the number of leads to your real estate website. By giving leads the opportunity to engage with you directly, you can ensure that you never miss an opportunity to communicate with potential buyers. Finally, chatbots can help you automate lead follow-up. Once you’ve gathered information about a lead, you can use a chatbot to send automated emails or texts to follow up. This way, you can save a lot of time and ensure that you can follow up on leads quickly.
Integrating live chat & chatbot on real estate websites pays off
In summary, integrating a live chat and chatbot on real estate websites can be extremely beneficial. Not only does it provide a more convenient way for potential clients to get in touch with you and inquire about your properties, but it can also help speed up the sales process and close more deals. If you’re looking for a way to improve your customer service, save time and money, and increase sales and leads, chatbots and LiveChats are a great option! Are you already using bots or chats on your real estate website? Which option have you had a better experience with so far? Let us know in the comments.
